Post by account_disabled on Nov 23, 2023 3:49:43 GMT
We list the characteristics that a trademark must possess to be worthy of protection. Lawful : not contrary to law, public order and morality. It must not mislead consumers about the geographical origin, characteristics and qualities of the relevant products and services. Original : does not copy the distinctive sign of another brand that operates in similar sectors. Originality is assessed in relation to the territorial area in which the trademark is to be registered. True : does not mislead you about the origin, nature or quality of the product with which it is associated.
Distinctive : Commonly used words whose purpose is to describe the product cannot be Phone Number List registered. However, there are some cases in which the distinctive characteristic could exist even in the presence of a common name: if "red tomato" cannot be associated with a brand that sells tomatoes, "Rosso Pomodoro" can be used for a pizzeria because the meaning she is different. Having combined two terms that are normally separate and in a different order from the common one gives the brand a distinctive capacity (a statement made in a sentence involving the Rosso Pomodoro franchise).
The less distinctive the brand, the less likely it is to prevent competitors from using similar words. Use : once registered, the trademark must be used within 5 years from the moment of registration to be recognized as worthy of protection. These characteristics represent the necessary requirements for trademark registration to obtain jurisdictional protection of the symbol. The lack of the listed characteristics does not prevent us from using the distinctive sign we have chosen for our brand or service. However, the only thing we can aspire to will be subsequent and limited jurisdictional protection reserved for the de facto trademark.
Distinctive : Commonly used words whose purpose is to describe the product cannot be Phone Number List registered. However, there are some cases in which the distinctive characteristic could exist even in the presence of a common name: if "red tomato" cannot be associated with a brand that sells tomatoes, "Rosso Pomodoro" can be used for a pizzeria because the meaning she is different. Having combined two terms that are normally separate and in a different order from the common one gives the brand a distinctive capacity (a statement made in a sentence involving the Rosso Pomodoro franchise).
The less distinctive the brand, the less likely it is to prevent competitors from using similar words. Use : once registered, the trademark must be used within 5 years from the moment of registration to be recognized as worthy of protection. These characteristics represent the necessary requirements for trademark registration to obtain jurisdictional protection of the symbol. The lack of the listed characteristics does not prevent us from using the distinctive sign we have chosen for our brand or service. However, the only thing we can aspire to will be subsequent and limited jurisdictional protection reserved for the de facto trademark.